SEEDLY
Seedly is a wearable necklace for children that teaches them to grow food for themselves. Each child can add 26+ food producing plants to the ecosystem with Seedly every year.
RECOGNITION
Seedly won a 2018 Gold Indigo Award, a 2017 UX Design Award and a 2017 Red Dot Award: Communication.
MY ROLE
Vision video
Physical prototyping
Industrial design manager
Primary & secondary research
User testing
Influential ideation
WATCH THE CASE STUDY FOR SEEDLY BELOW
THE USER
Children in elementary and middle school who enjoy friendly products and toys.
THE PROBLEM
Children are growing up not learning how to grow their own plants. The food infrastructure will not be able to support the future generations without more self-sustainable homes.
THE OPPORTUNITY
Create an opportunity for these children to connect with growing plants hands on and add plants to the universe.
Seedly is a wearable necklace designed to make growing seeds engaging and interactive for children in order to increase knowledge of sustainable agriculture.
PROCESS
